Puma launches floating football pitch in the Palm Jumeirah

World-wide athletics brand name PUMA collaborates with Dubai Sports activities Council to develop a special floating football pitch off the shore of legendary Palm Jumeirah. As a portion of Dubai’s 30×30 initiative, The Fearless Arena delivers the beloved recreation of soccer from the stadium to the sea with the aim of inspiring and encouraging people to be energetic and carry the community with each other to appreciate this 1-of-a-variety encounter.

Every aspect of the pitch from its daring graphic design and style to the structural format embodies PUMA’s Technology Fearless marketing campaign where by currently being fearless is all about getting you, backing oneself, and being loyal to your have model. When you are fearless, you see practically nothing but opportunity in each individual instant, each motion, whichever you do, do you.

The Fearless Arena is found on the h2o at Club Vista Mare surrounded by a spectacular Dubai skyline and attractive beach front. Teams are welcome to reserve the venue totally free of cost for a 5-a-aspect video game by reserving at PUMA.com. The pitch is accessible for 1-hour slots setting up from Saturday, November 19th – Sunday 27th, from 8am – 10pm. For each recreation, all players will be offered with PUMA’s new Ultra and Future 1.4 soccer boots to perform in throughout their time on the pitch.

PUMA manufacturer ambassador and earth history holder Usain Bolt visited the arena on Monday morning alongside high profile names these kinds of as paralympic athlete Felix Streng, Chief Commercial Officer at City Soccer Group Esteve Calzada and former Cameroon soccer participant Patrick M’Boma, who together savored a pleasant game beneath the sunshine.

In purchase to require a extensive selection of all age teams, like the tiniest football fans, PUMA has partnered with Manchester Town Academy, GEMS, and CB Football Administration to produce fun game titles and youth tournaments throughout the period of the celebration.

Due to the fact the reveal of the arena on @PUMAME the reaction has been unbelievable, and bookings have practically marketed out. Be positive to e-book your session quickly for a opportunity to engage in on The Fearless Arena.

Amelia J. Bell

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